Marie Curie Excellence Grant



















Prof. Jose L. Moraga-Gonzalez, Ph.D.



I am Professor of Microeconomics at the Department of Economics of the Vrije Universiteit Amsterdam (4 days/week), and Professor of Industrial Organization at the Department of Economics, Econometrics and Finance of the University of Groningen (1 day/week).


I teach Microeconomics at the Vrije Universiteit Amsterdam, Game Theory and Industrial Organization at the Tinbergen Institute, and Regulation and Competition Policy at the Amsterdam University College.


I am also affiliated as research fellow with the Tinbergen Institute, CEPR, CESifo, SOM, CERRE and the Private-Public Sector Research Center (PPSRC) of the IESE Business School.


I am Co-Editor of the International Journal of Industrial Organization, and Associate Editor of the Journal of Industrial Economics. I have also served at the Spanish Economic Review as Associate Editor.


Below you find a list of recent research papers with links to updated versions, as well as a list of research activities I am (or have been) involved in.



·       Workshop on “Consumer Search and Switching Costs,” May 31-June 1, UCLA Anderson School of Management, US. NEW!




·       Workshop on “Consumer Search and Switching Costs,” June 11-12, 2018, Summer Forum BGSE, Barcelona. (Program)

·       Workshop on “Empirical Industrial Organization,” January 26, 2018, Tinbergen Institute. (Program)

·       4th Workshop on “Industrial Organization in the Digital Economy,” March 2-3, 2018, HEC Liège. (Program)

·       Workshop on “Behavioural Industrial Organization,” June 1, 2018, Tinbergen Institute.

·      Workshop on “The Economics of Platforms,” September 28-29, 2017, University of Barcelona. (Program)




For a complete list of publications, follow this link.


New policy report:


·       “Electrification of Heating and Transport: A Scenario Analysis for the Netherlands up to 2050” (with Machiel Mulder) (Paper). (Presentation). NEW!

For the reports on Austria, Belgium, France and Germany visit


New working papers and research in progress:


·      “Simultaneous Search for Differentiated Products: the Impact of Search Costs and Firm Prominence” (with Zsolt Sandor and Matthijs Wildenbeest). (Paper) NEW!


·       “Product Quality and Consumer Search” (with Yajie Sun).


·       Consumer Search and Prices in the Automobile Market” (with Zsolt Sandor and Matthijs Wildenbeest). (Paper)

Previous version:

In the earlier version of our paper we estimate a non-sequential search model (Paper).


·       Competitive Sequential Search Equilibrium” (with Makoto Watanabe).


·       On the Identification of the Costs of Simultaneous Search,” (with Zsolt Sandor and Matthijs Wildenbeest). (Paper).


Recently published articles:


·      “Consumer Search in Digital Markets”, in: J.-J. Ganuza and G. Llobet (Eds.): Economic Analysis of the Digital Revolution, Funcas Social and Economic Studies 5, Funcas, Madrid, Spain, 2018, Ch. 6, pp. 181-208. (ISBN: 978-84-15722-95-3) (Paper) NEW!


·      “A Model of Directed Consumer Search” (with Marco Haan and Vaiva Petrikaite), International Journal of Industrial Organization, 61, 223-255, 2018. (Paper) NEW!

Previous versions:

“Price and Match-Value Advertising with Directed Consumer Search” (2015).

“Consumer Search with Observable and Hidden Characteristics” (2011).


·       Search Intensity, Wage Dispersion and the Minimum Wage” (with Pieter Gautier), Labour Economics 50, 80-86, 2018. (Paper).

Previous version:

“Strategic Wage Setting and Coordination Frictions with Multiple Applications (2004).


·      Asymmetric Price Effects of Competition” (with Saul Lach), The Journal of Industrial Economics 65-4, 767-803, 2017. (Paper) (OnlineAppendix).


·       “Prices and Heterogeneous Search Costs” (with Zsolt Sandor and Matthijs Wildenbeest), The RAND Journal of Economics, 48-1, 125-146, 2017. (Paper) (OnlineAppendix)


·      Non-sequential Search Equilibrium with Search Cost Heterogeneity” (with Zsolt Sandor and Matthijs Wildenbeest), International Journal of Industrial Organization, 50, 392-414, 2017. (Paper).


·       Do Firms Sell Forward for Strategic Reasons? An Application to the Market for Natural Gas” (with R. van Eijkel and G. Kuper), International Journal of Industrial Organization, 49, 1-35, 2016. (Paper).


E-mail: j.l.moragagonzalez AT