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Homepage of the Marie Curie Excellence Grant MEXT-CT-2006-042471


“Search, Switching Costs and the Design of Optimal Competition Policy”


 Summary of the Project:

 

In real-world markets consumers face search and switching costs. These costs have received significant theoretical consideration in separate literatures. The received wisdom is that search and switching costs have pervasive consequences in markets because they confer market power to the firms. As a result, prices are often dispersed and higher than what is desirable from a welfare standpoint.

 

Despite a significant theoretical effort, search and switching costs are to a large extent ignored when it comes to competition policy and antitrust economics. There are at least three reasons for this omission. One, existing work has largely focused on specific market structures, namely markets with infinitely many firms (search cost literature) or duopolistic (switching cost literature) and therefore has failed to examine oligopolistic market structures (markets with a finite and arbitrary number of firms), far more reaching in real-world markets and central to antitrust economics. Two, the work on identification and quantification of search and switching costs is practically inexistent (see relevant literature below). Three, in many markets search and switching costs operate at a time and there is no prior work considering both search and switching costs together.

 

This project aims at developing a series of demand and supply (market) models of the interaction of firms and consumers and corresponding econometrics methods to estimate search and switching costs. As such, the results of the project should be of interest to regulatory and antitrust authorities.


 Budget: 1.200.000 Euro, funded by a Marie Curie Excellence Grant (for Marie Curie actions, see here)


 Duration of the project: September 1, 2007 to August 31, 2011.


 People:

 

Team Leader: Prof. Dr. Jose Luis Moraga (homepage)

Post-doc: Dr. Zsolt Sandor (cv)

Post-doc: Dr. Marielle Non (cv)

Post-doc: Dr. Franco Mariuzzo (from 01/09/07 to 30/10/08)

Post-doc: Dr. Federico Crudu (cv)

Ph. D. student: Vaiva Petrikaite


 Work in progress and related publications:

Theoretical work:

"Strategic Pricing, Consumer Search and the Number of Firms" (M. Janssen and J.L. Moraga-González), Review of Economic Studies, 71, 1089-1118, 2004. (paper).

“Truly Costly Sequential Search and Oligopolistic Pricing,” (M. Janssen, M. Wildenbeest and J.L. Moraga-González), International Journal of Industrial Organization 23, 451-466, 2005. (paper)

 

“Mergers in Consumer Search Markets,” (M. Janssen and J.L. Moraga-González) (paper)

 

“Competing for Attention in a Consumer Search Model,” (Marco Haan and J.L. Moraga-González) (paper).

 

“Mergers, Consumer Search and Product Differentiation” (J.L. Moraga-González and V. Petrikaite) (paper)

 

Empirical work:

 

“Maximum Likelihood Estimation of Search Costs,” (J.L. Moraga-González and M. Wildenbeest), European Economic Review, forthcoming. (paper)

 

“Non-Parametric Identification of the Costs of Search in Non-Sequential Search Models,” (J.L. Moraga-González, Z. Sandor and M. Wildenbeest). (paper)

 

“Structural Estimation of Search Intensity: Do Non-employed Workers Search Enough?” (P. Gautier, J.L. Moraga-González and R. Wolthoff). (paper)

 

“Asymmetric Price Effects of Competition” (S. Lach and J.L. Moraga-González) (paper)

 

”Semiparametric Maximum Likelihood Estimation of Market Equilibrium Models” (Z. Sandor)

 


 Workshops

 

1st Workshop Search and Switching Costs

Thursday 17 and Friday 18 December 2009

University of Groningen

Venue: Het Kasteel, Melkweg 1, Groningen